Skip to main content

Why have a Website in 2015?

Why have a website when there’s Facebook? Isn’t that enough?
I've been getting this objection every time I offer my web services. I found that funny ten years ago. But hearing the same excuse to not create a website for their business is disheartening.
Here in Cavite Philippines, most of SMEs(small/medium enterprise) does not have websites. And, I think they have the same reason like what the rest of the world has. And that might be because:
  1. websites are expensive to make, or
  2. you don't have the time to do it, or
  3. you'd rather use facebook, or
  4. all of the above
I don't blame them if these are the case. However, the way they see website doesn't change the fact that having a website is valuable. It is so needed that asking why get a website feels like living in the cretaceous era. We can scour the net and get several reasons why your business or even just you need a website. But I'm not here to do your homework. You can leave this page now and go to google and search "why have a website". I even got the link for you. Or, you can stay and scroll down to what I've got to say.

 Why have a website?
I'll narrow down my article to one reason why a websites' significance for your business should be considered a top priority.

 Short answer: Credibility
Let me get to details.
I took the liberty of researching the same question "why have a website?". I got several results listing down all possible reasons. Below is the top answers I found. There are so many of them that I will only list the top five reasons aside from credibility.
  1. Marketing (affordable, wider target, accessibility)
  2. Time saver (presentation, faq, education)
  3. Customer (service, relationship, communication)
  4. Online presence
All of those listed above are already covered by social media.
Affordable Marketing - social media is free. A domain name and hosting would cost you. Not to mention the webdesign cost.
Wider Target - Everyone and anyone has a social media account.
Presentation - You can upload photos, videos and any kind of material in social media.
Customer Service - customer can chat with the company representative.
Online Presence - Social media is online presence.
There is one thing that social media cannot do that websites has been doing for years. That's boosting credibility.
So, why have a website?
Because social media is free, anyone can make an dummy account and pretend that it's the company it's pretending to be. On the other hand, you have to purchase domain name and/or hosting which makes pretending a hassle.
Another way that it gives credibility is the full control of the design of your website. From the user interface to the brand color to file organization, you're in complete control. With social media, there's only so much that you can do. Probably a profile pic or background color would be it.
To top it of, having your brand as your domain name is credible enough that it shouts your company means business. Your company is not just another profile on a social media site. And you can definitely say your company has an online presence.
So, why have a website?
It's about credibility. And that's here to stay.
Labels:

Popular

envelope budgeting

i've always had a hard time saving up for the rainy days. i'm always stuck in the part where i have no idea where the money is going to. and believe me, i hate that part. so i scoured the net to look for ways how to solve this eff-ing problem and googled(i wonder if this verb is already an entry in the dictionary) budgeting . then i thought, why don't i just check its wikipedia entry . unfortunately, all information inside that entry were on a macro-scale of the word itself. and fortunately, except the "see also" part. there lies the phrase envelope system . although there's just a small info about it, the description how the system works gives enough overview on how it works basically: enough to make me save. "Typically, the person will write the name and average cost per month of a bill on the front of an envelope. Then, either once a month or when the person gets paid, he or she will put the amount for that bill in cash on the envelope. When the bi...
Read more

categorize: save money

want a reason to save? when i buy, i categorized my purchases as either: 1. necessary or 2. not necessary(others) easy as that. the tricky part is how to determine whether what i'm buying is necessary or not. it should be as simple as a yes or no question, but some factors complicate the decision making process. whatever those factors are it all boils down to whether it is needed or not. let's use phone as a sample. i would say i don't need a phone to live or i wont die(literally) if i don't have a phone. but if i have a kid and i want to keep track of him because i will die of worrying, then that's a need. now, think. what are the things that you can't live without? don't cheat. and, only by that you will be able to save.
Read more

Wrestling with an Old Acer Laptop to Install ALBERT—And Winning!

You know that feeling when you take an old, battle-worn laptop and make it do something it was never meant to handle? That’s exactly what we did when we decided to install ALBERT (A Lite BERT) on an aging Acer laptop. If you’ve ever tried deep learning on old hardware, you’ll understand why this was part engineering challenge, part act of stubborn defiance. The Challenge: ALBERT on a Senior Citizen of a Laptop The laptop in question? A dusty old Acer machine (N3450 2.2 GHz, 4gb ram), still running strong (well, kind of) but never meant to handle modern AI workloads. The mission? Get PyTorch, Transformers, and ALBERT running on it—without CUDA, because, let’s be real, this laptop’s GPU is more suited for Minesweeper than machine learning. Step 1: Clearing Space (Because 92% Disk Usage Ain’t It) First order of business: making room. A quick df -h confirmed what we feared—only a few gigabytes of storage left. Old logs, forgotten downloads, and unnecessary packages were sent to digita...
Read more